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11 Things You MUST Know Before Hiring a Copywriter!

If you're considering hiring copywriting help for your next brochure, Web site, or marketing project. Congratulations! You should get great results if you hire a pro to do it right. Many business owners and marketing professionals have valid concerns about letting an outsider develop their content. After all - it's... Read More

Kick-Start Your Juices

Listen, consider this scenario.You have a deadline to honour. Time is pressing, tighter and tighter. You are hoping to come up with some topic for your project.....However, ideas on what to write about keep eluding you.What are you going to do in situations like these?Today there are various software and... Read More

Can Honest Copywriting Succeed?

I confess--I'm a marketing heretic! I've built my career on breaking all the rules--and one of the rules I break is that I don't hype.Do I put the best possible "spin" on the truth? Of course! But I refuse to deceive my readers into action.What are some of the common... Read More

3 Reasons why Content is Still King

Back in the late nineties, the phrase 'Content is King' was repeated and repeated and repeated by site owners and marketers alike. The belief was that the more content you had, the greater the number of visitors you would attract. Of course, the content had to be well written, relevant... Read More

Fill Your Readers with Confidence

Site visitors generally stay with you for as long as they feel confident that they will succeed in achieving their goal. It's a simple truth, but important. For me, it helps explain some sites I know that perform extremely well, but appear quite amateur in their design and architecture.... Read More

The Write Way To Grow Your Business

Hone your writing skills to project a more professional business image.The sales letter you can't put down?the advertising copy that makes you want the product?the resume that prompts you to call the job candidate this second?All these are examples of exceptional business writing. While you certainly know good writing when... Read More

Step One for Copywriters: Understand WHAT to Say

Find a passage of poorly written copy, and chances are you will have found a copywriter who never figured out what it was that he or she was trying to say. Whenever I have trouble with some copy, I stop, sit back and then write at the very top of... Read More

Welcome Informed Criticism of Your Work

When you come to 'know' something, there is a temptation to stop thinking about it. You put it in a box as 'known' and are happy to argue with anyone who disagrees. This is both a good and a bad thing. It is good to hold firm to your beliefs,... Read More

Dont Be Satisfied With Your First Draft

Sometimes it's a struggle to figure out what's the best thing to say. You're writing a heading, the first sentence of an email, the introduction to a newsletter, a short description on a homepage. But what should you say? When you have just a few words, what's the best... Read More

Four Things Every Web Site Headline Must Do

As you know, I'm constantly making the point that the text on web sites is not given enough attention. Which is unfortunate, because the headlines on site pages make huge demands on the skills of any writer. If you're writing a headline or heading for a site page, here are... Read More

In The News:


AffiliateTip.com

SEO Copywriting for WordPress
AffiliateTip.com
Scribe is a new WordPress plugin from Brian Clark, publisher of Copyblogger, that helps writers optimize content. ...
Scribe can optimize your blog posts in WordPressLast Click News

all 2 news articles »

Barbara Hales Honored for Excellence in Copywriting
24-7PressRelease.com (press release)
With an excess of 30 years of professional involvement in the healthcare field, Barbara Hales is a uniquely qualified copywriter for the medical and health ...


7 Ways a Copywriter Can Help Improve Your Site's SEO
Impact Media (blog)
With content playing such an important part in determining search engine rankings, we take a look at 7 ways a Copywriter can help improve your SEO. ...

and more »

BigNews.biz (press release)

SEO Copywriting is Your Answer to the Quest of Enhancing Sales and Getting ...
BigNews.biz (press release)
SEO copywriting could be the answer to your quest in such cases. It is not easy devising suitable SEO copywriting technique that would generate such results ...


Introduction to copywriting course
Bizcommunity.com
The Introduction to Copywriting course is for anyone... • who is interested in becoming involved in the advertising industry. • who would like to find out ...


Sr Copywriter
Animation World Network
Copywriting/creative lead that takes projects from brief through to delivery. – Craft multiple concepts/approaches for campaigns and individual spots as ...


Small Business Marketing Tips: How to Write Better Copy
Small Business Computing
Copywriting is an under-valued skill. The ability to persuade people by the words you write (and say) is difficult to put a value on. ...


Deadly Sins Against SEO: Part 1
Search Engine Land (blog)
Copywriters don't want to want to change their clever headlines (that often lack crucial keywords). Designers take great offense when you tell them that ...

and more »

crowdSPRING Launches New Service to Crowdsource Copywriting Projects
PR Newswire (press release)
25 /PRNewswire/ -- crowdSPRING (http://www.crowdspring.com) today announced its new service for copywriting projects, including everything from company and ...

and more »

Expansion of Copywriting Business
The Open Press (press release)
As a result, his copywriting business is expanding from offering content/direct response copy-to now include B2B. Most business owners are caught up in the ...

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How To Become Qualified As A Proofreader

The field of proofreading is not as easy to get... Read More

Copywriting: Secrets of a Freelancer

Lately, I've been getting emails from other copywriters who ask... Read More

The Truth About Negative Commands (Dont Read This!)

Everyday when I read promotional emails and advertisements, or listen... Read More

How You Can Proofread Your Own Work

Putting out a high quality product is a given these... Read More

Making a Living as a Copywriter; Freelancing Versus Agency

So You Want To be A Copywriter?Wannabe copywriters often check... Read More

11 Things You MUST Know Before Hiring a Copywriter!

If you're considering hiring copywriting help for your next brochure,... Read More

5 Critical Mistakes Most Freelance Copywriters Make

Think you have what it takes to be a freelance... Read More

Want to Make More Money as a Freelance Writer? Here are 10 Reasons To Consider Copywriting

Looking to chuck that full-time job for a life of... Read More

3 Tips For Writing Content That Will Make You Sales

Content is king. Without content your website is an empty... Read More

Power Words And Phrases

I like to use power phrases when writing sales material.... Read More

How To Write An Effective Ad

A letter or postcard allows you to "talk" one-on-one to... Read More

Health and Fitness: A Huge Industry in Need of Writers

Think about how much you read about and spend on... Read More

Segmenting Your Target Audience Through Your Copywriting

Ask any copywriter what the first commandment of copywriting is... Read More

Is Your Web Copy Plain Talk?

It's true, we were all taught in school to express... Read More

To Start Making Cash from Your Online Writing, You Must Draw Blood First

Writers write just like painters, paint on canvas. This is... Read More

Freelance Writers: Double Your Income

Freelance writers are a strange group of people when it... Read More

Some Copy Tips From An Old Hand

I have been in the ad game for a long,... Read More

The Write Way To Grow Your Business

Hone your writing skills to project a more professional business... Read More

Is Your Content Provider Selling You Ripped Content?

Ripped content: well the term itself is self explanatory. Content... Read More

Professional Copywriting Services - How to Provide Your Own

Just because you're running a small business doesn't mean you... Read More

The Power of Saying You Can

If you have children, you will doubtless remember saying to... Read More

Can Anyone Succeed as a Freelance Copywriter?

This is a question that can be answered in a... Read More

Five Keys To Leaner and Meaner Copywriting

Grab 'em and don't lose 'em. Every marketer knows that... Read More

Content is King

IntroductionA pencil. Yes, a pencil. In my opinion, every great... Read More

Writing Copy for Voiceovers

As with any of the performing arts, an effective voiceover... Read More


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