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I recently drove by a business that had a sign out front that read "Closed due to illness". This meant that the cash flow would stop until the owner was able to return to work.Even worse, the business would not be able to generate revenue for the owner when it... Read More
A successful marketing plan doesn't have to include an athletic superstar, prime-time placement, state-of-the-art computer graphics or a massive budget. Being resourceful and smart can be just as effective. Business promotion doesn't have to cost a fortune. Often, it's the personal touch that seals the deal. Here are ideas... Read More
1. Print your best small ad on a postcard and mail it to prospects in your targeted market. People read postcards when the message is brief. A small ad on a postcard can drive a high volume of traffic to your web site and generate a flood of sales leads... Read More
The greatest asset to your business is your Customer, specifically, your Customer Lifetime Value.In my many years in Sales and Marketing, I've met many CEOs and business owners who don't have much clue as to what Customer Lifetime Value is, much less its importance and the impact it has on... Read More
Face it, writing any article can be a tedious and time consuming task for a beginner or even an expert writer. Here are four ways to make writing articles a lot easier: 1) Use My Articles - You could add your own name, resource box and web site link to... Read More
We all work hard to attract even one paying client. In fact, we work hard to attract serious inquiries. Yet amazingly, many business owners seem determined to drive away business! Every example cited here is based on true, thoroughly documented experiences, with both newbie business owners and five-star marquee players.1.... Read More
The world is full of scanners. Most people simply scan the page to see if anything piques their interest, rather than reading the ads, sales letters, or web copy. That's why you should ensure that your copy is scanner friendly. That means placing headlines,... Read More
Do you have a website? A Web Newsletter? A mailing list of e-mail addresses for customers? Do you track and test everything? You can use the web to get sales in lots of exciting ways which are dependant on technology that's available at the time. Whether you budget is £600... Read More
Ten Marketing Pitfalls By Stuart ReidIf you want to make it BIG in Internet Marketing you need avoid some common mistakes. Here's a list of the top ten Pitfalls that catch out beginner Marketers (and many established ones too!).The problem is you don't realise you have fallen into one of... Read More
Over the past 30 years, I've read so much on how to makemoney that I know I can write a series of books on thetopic, books that would cut through the junk and you don'thave to buy 101 things for each area. Most of the information repeats itself -- same... Read More

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Ebooks, Scripts,
Websites, and more... I went to a networking event the other day where... Read More The customer is king/queen. We have all heard this mantra.... Read More You could end up with poor results when designing a... Read More You've enlisted some of the traditional marketing methods to sell... Read More Its become fashionable to bash marketing "gurus" nowadays.There are some... Read More Brochures have become vital in today's workplace, serving a wide... Read More This is a pretty tough global economy and it is... Read More Last week I received a very nice thank you gift... Read More How Toyota Captured the #1 Market Share . . .... Read More Fellow Publicity Insiders, what does... Read More Times are a changin'! More women today work outside the... Read More Just because you have to stretch your marketing dollars doesn't... Read More The marketing decisions you make for your new business are... Read More When it comes to your marketing message, the little things... Read More One key discipline of successful direct marketing has been to... Read More A case study in online "thinking outside the box" The... Read More In just one month three California vineyards have introduced new... Read More As Claude Hopkins presented in his Scientific Advertising many decades... Read More How many leads have come into your business since the... Read More I often wonder how the practice began of pretending to... Read More In early 1992, President George H.W. Bush was riding high.... Read More Why are more businesses turning to full-color postcards as a... Read More YES-- it is true that Networking is an art that... Read More How To Save Yourself From The Pits of Marketing Cyber... Read More Several years ago, "networking" was the hot buzzword. Everyone was... Read More
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websites
Do You Get Attention With Your 30-Second Introduction?
10 Packaging Tips That Will Make Consumers Buy Your Product
Practical Advice to Generate Successful Campaigns Using Merged Lists
Creative Marketing: Just Your Style
Marketing Gurus : Do You Need One?
A Look at Color Brochure Printing
Fundamental Strategic Marketing Mistakes to Avoid
Using Alternative Media to Generate More Customers
How Toyota Captured the #1 Market Share . . . Through Solid Decision-Making!
Heres A Robust, Turnkey, Interactive. Best of Breed, Mission-Critical Solution to Kill Buzzwords
Its Not All about the Cleavage! Or is It?
Stretching Your Marketing Dollars--7 Cheap and Easy Ways to Market on a Budget
Top 7 Tips for New Businesses
Your Marketing Message - Could You Wring More CASH Out Of It With This Ancient Japanese Discipline?
Alarming Marketing Trend
Fair Measures Corporation
Wooing Women With Packaging
How to Turn Your Marketing Into a Money-Making Machine - Examples of solid Marketing
Stay in Touch with Leads and Get More Closes
Marketing The Real You
Marketing: Are You Focused?
People Pleasing Postcards
Networking Magic
Did You Know Your Mind-Set IS Your Problem?
Making Networking Work
But more importantly, watch what they do. If you do... Read More
One of my favorite quotes is often used to describe... Read More
Dear Friend,You're ripping me off.How? You may be thinking, "We... Read More
Your customers don't know what they want. And to assume... Read More
As I was preparing for a presentation recently, I was... Read More
Certainly the newest earth quaking event in Internet Marketing insider... Read More
Do you have all the business you could possibly want... Read More
Postcards are perhaps the least expensive way of reaching a... Read More
The importance of pricing can not be underestimated as incorrect... Read More
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There's a secret to marketing, which is so simple, yet... Read More
When marketing themselves to leads and prospects there are five... Read More
Ouch . . . sounds pretty drastic I know, but... Read More
Everything you've ever learned about marketing and advertising is WRONG.... Read More
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For generations people have been saying that laughter is good... Read More
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Special Requirements for Reprint: we ask only that... Read More
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